The Australian Public Transport Authority got tired of people spray-painting graffiti on their buses and trains, so they targeted the ‘graffidiots’ with this ad campaign that reminds would-be vandals what the consequences of their actions could be.
To me this ad has to do with sex appeal. The asparagus looks like female legs. This ad is telling me that if I eat my vegetables I can be sexy. A good example of an attention grabbing ad. Great example of imagery.